Impact indicators are growing more sophisticated each year. This is great if you’re serious about improving your impact – what’s the point of benchmarking vague or imprecise topics? If you’re proactive and create a comprehensive impact strategy that takes your entire organizational footprint into consideration, impact reporting is a great opportunity to learn what you’re doing well and where you’re falling short. Where do things go wrong? Aspiring to be an impact leader does not mean you are one. It’s admirable to want great outcomes for your organization, but good intentions are insufficient. When it comes time to report on your progress, you could find that your aspirations far outpace the progress you’ve actually made. How can you strive ambitiously toward impact leadership while still being honest about your results?